The challenge
Make everyday retail worth watching.
Turn a local market into content people actually choose to watch.
The system
Built around people. Designed for attention.
Short-form storytelling that brings the store’s people, products and local culture into the feed.
The evidence
Behind every number, an original Insight.
Original Instagram screenshots. Select one to view it in full.
Open full screenshot
Open full screenshot
Open full screenshotSource: original Instagram Insights screenshots from the Two Brothers Meat Market account. Rankings cover a two-year window. Monthly figures are account-level recaps and are not attributed to any single Reel. These are separate reporting periods and are not added together.
See two more original Insights
Open full screenshot
Open full screenshotThe result
One hit can be luck. A pattern isn’t.
39K · 32K · 25K · 18K · 11K · 10K views
Top six entries of the two-year views ranking shown above.





